Business groups are like a shared folder that allows you to safely share the management of your locations with multiple users and run location-based ad campaigns or Google Maps marketing campaigns. This setting is available for businesses that have a physical location, Service Area Businesses that do not receive customers at their location but travel to customer locations, and hybrid businesses that service customers at their location or their customer’s location. The best approach to managing multiple locations in Google Business is to create one business account with bulk location management functionality. Whether you’re a restaurant, store, or service provider, your profile helps customers do business with you easily and directly with product inventory, ordering, bookings, quotes, and more.
Create your profile at no cost, and you can manage your business from Google Search and Maps to start reaching more customers. When you don’t have a Google Business Listing, your potential customers will be directed straight to your competition. Show a list of your business services and provide online quotes, so customers get the info they need to choose you. Turn people who find you on Google Search and Maps into new customers with a free Business Profile for your storefront or service area.
Having a well-optimized Google Business Listing will help you connect easier with customers who search for products or services provided by your business. You can also have a profile if you’re a hybrid business that serves customers at your business address and visits or delivers directly to customers. Google Business Profile (GB), formerly known as Google My Business (GMB) is essential for every local business, either online or offline because it gives you the chance to interact with your customers on Google Search and Google Maps. You may also have a profile if you’re a service-area business that visits or delivers to customers directly, but doesn’t serve customers at its business address, like a plumber or cleaning service.
Having your business listed on Google is so your customers can get driving directions to your physical location. Add attributes to show your business as black-owned, women-owned, veteran-owned, and is LGBTQ+ friendly so people can learn more about your business. If you have more than one physical location, you’re eligible to set up a Google Business Profile for each location.